Vermont Official State Website

Tourism & Marketing

Ambassador Program

The Vermont Ambassador Program is a staff training tool that provides front-line employees with information and resources to help visitors with their travel needs. The Ambassador Program is free and available to all Vermonters and Vermont travel and hospitality related businesses and organizations.

The Ambassador Program consists of a series of video presentations averaging seven minutes in length. Each video features a Vermont tourism industry professional who shares their expertise in their segment of the travel industry.

Press Releases

May Events Calendar 2016

13 May 2016
Keybank Vermont City Marathon in Burlington

When the calendar hits May in Vermont, a host of events and outdoor activities await visitors and residents in the state. From the performing arts, to walking tours, to exciting sporting events, here's a sample of things to check out this month:

Press Releases

Vermont State Historic Sites Open for the 2016 Season

25 May 2016
Horse-drawn carriage at the Calvin Coolidge Historic Site

When President Calvin and First Lady Grace Coolidge were preparing to leave the White House in 1929, the press noted the great volume of gifts that required packing. There were scores of personal and humble presents, such as mittens, walking sticks, and coverlets that American citizens had made for the president and first lady.

Information Centers

Ambassador Program for Information Centers.
Ambassador Program for Information Centers

On main roads and off the beaten track, businesses throughout Vermont have earned Ambassador Information Center designation to help visitors make the most of their time in Vermont by providing local and statewide information and recommendations.

Trade & Travel Shows

Vermont booths set-up at a trade show.
Vermont booths set-up at a trade show.

Regionally and around the world, the Vermont Department of Tourism and Marketing (VDTM) promotes our state through special events, consumer shows, and travel trade shows. View the current list of 2019 North American events below.

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