TELLING THE VERMONT STORY
AS A GREAT PLACE TO WORK, LIVE AND DO BUSINESS
A 3-Year Economic Development Marketing Plan
To Attract and Retain Residents and Businesses to Vermont
May 16, 2016
After a competitive RFP (request for proposal) process with the receipt of 13 proposals in Fall 2015, the Agency of Commerce and Community Development (ACCD) selected Development Counsellors International (DCI) of New York, NY and Spike Advertising of Alburgh, VT to develop a three-year economic development marketing plan for the State of Vermont. The paring of the marketing agencies provided a powerful combination to coalesce the “inside” perspective on Vermont given Spike’s history working within the state and with the state itself, and an “outside” perspective afforded by DCI’s 55-plus years of working with economic development organizations around the U.S.