How We Promote Vermont -

How We Promote Vermont

The Vermont Department of Tourism & Marketing (VDTM) is constantly seeking out new and innovative ways to promote Vermont as an outstanding travel destination.

Whether it’s through our website and its Stay & Play Directory, events calendar, promoting lodging deals from Vermont attractions, connecting with potential visitors on social media, or representing our state at trade shows and events, VDTM’s staff is always exploring opportunities to attract more tourists to Vermont.

We welcome your comments, suggestions, and interest as we work to successfully promote Vermont to the world.

The Vermont Department of Tourism and Marketing's main commercial website, has been re-designed for a new user experience that works on any device. Whether you are seeking our vacation packages and deals, searching for events or suggestions on the many things to do in Vermont, is your home for booking a Vermont visit.

Vermont Stay & Play Directory

Our online vacation planning tool featuring the largest searchable database of Vermont lodging, dining, events, attractions, recreation, and shopping, is searched hundreds of thousands of times each month. Business looking to be added to the Stay & Play Directory should email the Megan Bullard, from the Vermont Chamber of Commerce.

Trade Shows and Special Events

Regionally and around the world, the Vermont Department of Tourism and Marketing (VDTM) promotes our state through special events, consumer shows, and travel trade shows. View the current list of 2018 North American events. For more information on shows and partnership opportunities, please contact Commissioner Wendy Knight at 802-798-2191.

Marketing Through Vacation Packages

Packaging offers businesses the opportunity to partner with the State and offer travelers unique experiences. These packages appear on To add a package, please fill out the Package Submission form. For more information, view the package submission guidelines or contact Heritage and Recreation Specialist Hilary DelRoss.

Vermont Life Magazine

For decades, Vermont Life magazine has helped establish the state's image as an outdoor paradise. Now it also showcases Vermont's creative economy, thriving arts scene, dynamic food culture and extensive recreational offerings! An insider’s guide to the state’s best places to work and play, Vermont Life’s beautiful design, thought provoking articles and world-class photography have made it one of America’s premier regional magazine. To subscribe, go to or call toll free 800-284-3243.

The magazine’s 150,000 readers make it the flagship of Vermont Life media, which includes,, Vermont Life E-News and numerous social media channels.

Social Media

VDTM maintains an active presence on the major social media accounts, including posting daily content on Facebook, Twitter and Instagram. Vermont attractions interested in leveraging VDTM’s social networks for additional promotion are welcome to share their content. News articles, photos and videos usually perform well when shared on social media.

Contact Us

Wendy Knight, Commissioner

Steve Cook, Deputy Commissioner

One National Life Drive
Deane C. Davis Building, 6th Floor
Montpelier, VT 05620-0501

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